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Protecting Your Assets: The Unexpected Resale Value of a Wrapped Fleet

  • Writer: Jack
    Jack
  • Sep 17
  • 3 min read

Did you know that investing in quality vehicle wraps for your van fleet could actually save your company thousands in the long run? For one outlay, vehicle wraps can actually protect your assets and allow them to hold more value.


The Vinyl Wrap Advantage: A Second Skin for Your Fleet 


An image of a silver van that has been wrapped by Goodwin Graphics
A full wrap for RECO JCB

As much as you’d love to wrap your fleet in cotton wool, there’s not much to be done to protect a vehicle once it’s out on the road, earning you money. Wrapping your vans, trucks and lorries is the only way that you can add a protective layer to your paintwork, that not only adds a layer of protection, but advertises your vehicle at the same time. So why not let your vehicles work for you in more ways than one, whilst also protecting your investment?


Vinyl wraps are the only way to protect your vehicle’s resale value once it’s in use. The vinyl gives your vehicles’ paintwork a layer of defence against common road damage such as stone chips, minor scratches and scuffs. All while looking amazing!


Wraps also help you protect your van from UV damage, which can cause discolouration and fading of the original paintwork, which is a huge factor in depreciation.


Imagine this - after the standard cycle of use, you bring your van back to Goodwin Graphics to have it’s full wrap removed. The vehicle had been delivered there from brand new, meaning that it was protected from day one. The wrap comes off beautifully with the delicate application of heat. When you collect the van, you double-take at someone’s brand new commercial vehicle that’s ready to be protected, and realise that it’s actually yours. Your van looks pristine, with it’s factory-new paintwork protected for it’s entire term, allowing you to sell it on for the maximum fee.


The Financial Payoff: Maximising Resale and Lease Returns 


an image of a vehicle wrap with  a lustre overlaminate
A full wrap on a VW Caddy, with a satin finish

Whenever you purchase a vehicle, you want it to be perfect. Nobody wants to buy a second-hand vehicle that you have to spend money on before it’ll look perfect. That’s downtime before you can get it out in the field!


Vehicles with pristine paintwork command a higher fee when being sold, allowing you to recoup some valuable cash when flipping the vehicle to a new owner, recouping the maximum return.


There’s also a benefit for leased vehicles. The biggest worry for those returning leased vehicles is the minor damages that occur during the contract with your van. Most leasing companies have no issue with vehicle wraps, so why wouldn’t you protect your van, truck or lorry against minor damages that can rack up a bill come judgement day?


It’s worth noting that the look of your business is also a huge plus - having wrapped vehicles can show a potential buyer of your van that you look after your vehicles, leading to a quicker and more profitable sale.


The Goodwin Graphics Difference


an image of Sam installing a bumper wrap

When it comes to commercial vehicle wrapping in Dorset or even beyond, Goodwin Graphics is the place to come. We have over 20 years of combined experience in wrapping vehicles for companies across the county, and beyond. In 2025, we were recognised by the Sign & Wrap Awards as a finalist in the fleet wrapping category, putting us amongst some of the biggest and best vehicle wrapping companies in the country.


We’ll take care of your fleet from it’s initial design, installation, and even removal of your wrap, ensuring that there is no damage to your paintwork upon returning or selling your van.


Ready to protect your fleet and boost its value? Get in touch with Goodwin Graphics today for a free, no-obligation quote.


 
 
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